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Debora Bilal
Do you often receive mails from different companies highlighting any special offer or informing you about new developments or launch of a product? The companies are actually taking the help of integrated marketing communications for creating awareness, providing information and giving new updates to their current and prospective customers. If you have free time you actually read the whole mail and if you are interested even explore the website of the company to know more about the development or offer. Through easy and affordable means companies are empowered to communicate with their prospective customers.Integrated marketing communications has emerged as the best medium of promotion and advertising. Where television and radio promotions...
