Digital marketing and internet marketing go hand in hand because their services are quite similar to each other. With the help of the internet or mobile digital marketing communicates on interactive platforms. Business of the respective client is promoted through digital media aiming to target particular audience across the globe.The tools used by a digital marketing agency in order to promote a particular business or brand are blogging, email marketing campaign, banner advertising on internet, SMS/MMS marketing and social media promotions. These digital marketing agencies use digital media for pull marketing and push marketing.In pull marketing, videos and contents are utilized for advertisements where the customers themselves grab the information they had been searching and responds back....